Research institution

Purdue University West Lafayette

US

4 researchers0 verified4 linked papers56,110 indexed citations

Researchers

Public research profiles associated with Purdue University West Lafayette.

Research from this institution

Publications linked through researcher authorship records.

1995 · Academy of Management Review · 14,301 citations

An Integrative Model Of Organizational Trust

Scholars in various disciplines have considered the causes, nature, and effects of trust. Prior approaches to studying trust are considered, including characteristics of the trustor, the trustee, and the role of risk. A definition of trust and a model of its antecedents and outcomes are presented, which integrate research from multiple disciplines and differentiate trust from similar constructs. Several research propositions based on the model are presented.

1969 · Management Science · 5,978 citations

A New Product Growth for Model Consumer Durables

A growth model for the timing of initial purchase of new products is developed and tested empirically against data for eleven consumer durables. The basic assumption of the model is that the timing of a consumer's initial purchase is related to the number of previous buyers. A behavioral rationale for the model is offered in terms of innovative and imitative behavior. The model yields good predictions of the sales peak and the timing of the peak when applied to historical data. A long-range forecast is developed for the sales of color television sets.